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India hygiene products market

India hygiene products market

  • 2019-07-01

India has about 1.32 billion population, 650 million of them are women, at present, only 20% of women use sanitary pads, the huge of population profits will be found that enterprise invest hygiene product industry opportunity.


In generally, sanitary pads divided into high-end and ordinary. One is ultrathin, another is fluff core. The length is 230-280 mm. According to quantity, 65% of sanitary pads are fluff core, but the ultrathin are getting attractive quickly. The most difficult things are laws and regulations, tax, labor force. It’s very hard to setup a factory, but after that, it would be easy to process. In India, the range price of sanitary pads(7pieces) is 20-150INR. Now India government has introduced some policies for women, many states provide school girls hygiene products.

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